Today I’m excited to announce the launch of the Offer Engine 2.0. We’ve rebuilt the Offer Engine from the ground up to be faster and more helpful than ever.
If you haven't used the Offer Engine from WOW TRK before, it enables affiliates to search across more than 30 affiliate networks in a single search to find better commission rates for current or future campaigns. It also helps affiliates discover new affiliate programs to promote. All for free.
What’s New in 2.0
With the launch of the new Offer Engine and the recent redesign of the WOW Media site launched last month, we’ve given the platform a fresh, modern look that works well across devices. We have also implemented several new features while retiring some less-used ones.
The old Offer Engine before 2.0:
The fresh new look with the launch of 2.0:
Faster Search (~4x faster)
A big focus for us on the launch of 2.0 was speed, we are big fans of Raycast and their focus on speed and staying in flow and so we wanted to make sure search was much faster and you could get to where you needed as quickly as possible.
Don’t just take out word for it, see a demo below of how fast the new Offer Engine is when searching across networks:
We also deep link where possible to network’s program pages so you can quickly find an offer and then open it directly up in the affiliate network’s platform.
Search More Networks Than Ever In One Search
We’ve integrated several new networks into the Offer Engine to celebrate the launch of 2.0. This includes but not limited to retail focused networks like AWIN, Commission Factory, WebGains and our core focus of lead generation networks like Adtogame, Arroyo Media and WarGaming.
There are more than 10,000 affiliate offers listed on the Offer Engine. The Offer Engine makes it easy and fast to find the programs relevant to your audience and to find the best rates across networks.
New Filters & AI
We couldn’t launch the new Offer Engine without integrating AI, recent studies show people want AI more and more in everything they use and want to be told about it constantly with pop ups (only joking). Studies show this actually backfires.
We have integrated AI into the Offer Engine though, but only where it made sense to do so. Our AI-powered categorisation automatically tags offers, making it easier than ever to discover relevant campaigns for your audience. Many networks especially in the lead generation space don’t categorise their offers in the traditional sense, this meant many offers were not tagged correctly or simply not categorised at all.
Now, with intelligent categorisation, you'll discover new relevant campaigns for your audience faster. Plus best of all you don’t have to think about how to use AI, it all just happens in the background (and don’t worry your searches are not sent off to AI companies).
As before, you can still filter by Network and Country. New for 2.0: You can now exclude certain offers from results (for example, filtering out multi-geo offers or percent-based payouts) so you can only see campaigns that truly match your audience.
For Networks & Advertisers: The improvements we’ve made to the Offer Engine mean it’s now easier and faster than ever for us to integrate new networks. We’ve restructured our pricing for networks and advertisers, bundling all ad spots into packages across the WOW TRK platform. You can see the new pricing available here and reach out to our team if you would like to discuss.
What’s Coming in the Future
This is just the start of the development for the Offer Engine. We’ve rebuilt it from the ground up so that we can implement new features and network integrations faster.
Whilst we don’t have any confirmed features coming up a few features we are currently experimenting with are currency conversion and keyboard shortcuts. Subscribe to the WOW TRK blog for updates on new features.
Try It Out Now
Ready to try out the Offer Engine?
Just go to offers.wowtrk.com to give it a try now. It takes just a couple of seconds to make a search and see the benefits of WOW TRK’s Offer Engine.
If you want to learn more about the new Offer Engine launch, you can visit the WOW TRK blog. It goes into more detail on the launch of the new Offer Engine and behind the scenes on the changes we made to enhance the Offer Engine.